Drone Technology as a Useful Tool in the Entertainment Field

Drones are indeed here to stay, in as much as their uses in various fields keep growing. One of the many fields that have found drones to be useful is the live entertainment industry.

At the beginning of the year, an article noted that drones were being used more directly to entertain. Synchronized lights shows, floating projection screens, and drone puppeteers have all been considered by the entertainment giant, such companies as Disney, Verge Aero, and Universal Studios, among others. – Read more.

This is one research material published in 2018 on the use of drones for entertainment as well as AVR (augmented and virtual reality).

Drone displays or drone light shows are events or shows that make use of drones to entertain.

A drone display or light show makes use of several drones (unmanned aerial vehicles) – oftentimes quadcopters — flying in a coordinated fashion for public display. They are usually equipped with LEDs, and the display held at night. The first drone display was presented in 2012 in Linz/Austria […] The displays may be for entertainment, where the drones may use flocking or swarming behaviour. The drones may also be coordinated to produce images. (Wikipedia)

Such was Walmart’s Christmas lights show, which utilized more than 1000 drones.

The use of drones through this emerging technology is also making waves in the advertising field, according to the above source.

Walmart, with its brilliant holiday drone display must have hit the proverbial two birds with one stone, and at the same time, helped bring more cheer to ease the gloom of the past months.

“After a particularly tough year, we want to help families end the year looking up. We want customers and communities to enjoy a moment of rest, peace and hope,” William White, chief marketing officer at Walmart, said. “From our summer movie drive-in to our fall gameday and Halloween experiences, we’ve been finding ways to help families enjoy seasonal traditions in a year when they thought it might not be possible.” – Read more.

Image Source


About droneologist